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Earn Above-Average Profits by Investing in Potential Acquisition Targets

By Paul Tracy
Editor, StreetAuthority Market Advisor
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Published:  January 26, 2005

Merger mania hit Wall Street in the late 1990s, and at that point in time those investors who were wise enough to load up on shares of prime acquisition targets did extremely well. The tech sector was hot back then, and it seemed as though not a week went by when Cisco Systems (CSCO) didn't take over another small networking company or EMC (EMC) didn't purchase another storage concern. According to Ernst & Young, the average premium for takeovers between 1996 and 2000 ranged between 40% and 50% -- that means that acquirers usually paid more than +40% above the pre-takeover price to buy other firms. As this statistic clearly shows, merger and acquisition deals can be a bonanza for those who invest in the target company's stock.

Although deal making has waned somewhat from the frenetic pace of the tech boom, mergers and acquisition (M&A) activity wasn't unique to the market's halcyon days. The 1980s, for example, brought a wave of hostile takeovers in the U.S. -- takeovers in which the target company's management fought the deal -- and, more recently, we've seen a mini boom in deals in the telecom and retail groups, among others.

To give you an idea of just how profitable mergers can be, let's consider a few recent deals. As you can see in our chart, we've outlined four deals consummated over the past year in four different industries, all for significant premiums.

Looking at an expanded time horizon, Ernst and Young suggests that the average takeover premium in the U.S. over the long run is around 24%. That means investors in the takeover target make an average profit of nearly 25% by the time the deal closes, much of that gain coming in the first few days after a takeover is announced. With this in mind, it can be extremely profitable to look for companies with solid businesses that might make attractive takeover candidates in the future.

So why, one might ask, does the acquiring company offer a premium at all? The answer is rather simple: all mergers must be approved by the owners of a company -- the shareholders -- and those owners need to be tempted by an acquirer to sell their stake. The premium is more or less a profit incentive for shareholders to approve a deal. Of course, the acquiring company also hopes to make money out of the transaction. After all, the acquirer's goal is to make enough from an acquisition to more than recoup its initial cost, otherwise the deal simply wouldn't make sense.

There are a number of reasons why a company might find it financially viable and profitable to acquire another firm. Sometimes, the answer is money and capital. This was the case with many late-1990s tech mergers. Basically, small upstart companies with some valuable patents or a promising technology simply didn't have the cash to reach their full potential -- they were unable to commercialize their technologies.

Meanwhile, largecap companies like Cisco and IBM usually have piles of cash lying around, just waiting for promising technologies to invest in. What's more, companies like Cisco have huge sales forces that are able to put new technology products in front of likely buyers, adding to the commercial value of the transaction. Such deals can be highly successful if the acquiring firm can make a commercial success of its target's technology.

Other mergers are defensive in nature. Sometimes, management sees little growth out of its business and little opportunity for expansion.  In these cases, their company's share price might languish -- or even decline -- for several consecutive years. Such companies can be tempting targets if an acquirer sees value in the target company's assets. For example, many analysts believe that K-Mart's motivation to take over Sears related to the value of Sears' real estate and brand name. Sears was also a cheap stock when that deal was announced -- the stock had been declining for years, losing about half its value between 1998 and the autumn of 2004. The deal makes some sense -- after all, Sears has a profitable business and some of the best retail locations in the country, but it's basically a stagnant enterprise. Meanwhile, K-Mart has plenty of cash, little debt and a rich stock price -- the firm may be able to better finance expansion and leverage the venerable Sears brand name.

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My staff and I look for a few key features in selecting potential takeover plays. First, we're careful to ignore potential takeover targets that look shaky or unlikely to succeed if a merger doesn't materialize. Clearly, picking takeover targets isn't an exact science. Sometimes expected deals fail to materialize. Meanwhile, in other cases the target company's stock slides sharply prior to the merger announcement due to weak fundamentals. If a deal doesn't materialize, then we don't want to be stuck holding shares of a company that can't deliver solid gains on its own.

Second, we like to look for smaller companies in industries with plenty of potential acquirers. In other words, we look for industries with a major, cash-rich company like GE waiting in the wings. Companies like GE have no problem digesting small-cap stocks and can afford to pay hefty premiums. In addition, over the years this firm has proven to be an aggressive acquirer.

Third, it's a good idea to look for groups that are hotbeds of M&A activity. In the 1980s consumer goods ruled, and in the 1990s it was tech. Going forward, merger activity in this decade is likely to be dominated by financial, energy, telecom and technology firms.

Finally, we also like to look for stocks in industries where a recent deal has been proposed or finalized. That often raises the odds that further similar acquisitions will take place.

With these points in mind, below you'll find a table of roughly a dozen companies that we feel are likely to be bought out at significant premiums in the coming years. My staff and I will then bring you an in-depth analysis of our three favorite investing ideas from this list. We believe that all three of these firms are likely to be bought up over the next few years. However, even if a deal never materializes, these companies should still be strong enough to deliver impressive gains as standalone entities...

Important:  To view the remainder of this article, in which StreetAuthority.com founder Paul Tracy and his staff provide a table of likely acquisition targets, as well as an in-depth analysis of several of their top picks from that table,  you'll need to subscribe to our premium Market Advisor newsletter.  Please visit one of the following links to continue...


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